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Zip Code 19120

Philadelphia, PA • Philadelphia County

Real Estate Market Analysis

Q3 2025 Report
$162,168 (ZHVI, up 5.8% YoY as of Feb 2025)
Median Home Value
~60,000 (2024 estimate)
Population
$39,000
Median Income
Below state average (GreatSchools rating: 3/10)
School District Rating

Market Statistics

Property Values

$162,168 (ZHVI, up 5.8% YoY as of Feb 2025)
Median Home Value
$1,350 (estimated, typical for similar neighborhoods in Philadelphia)
Median Rent
$149 (estimated, based on recent sales and area averages)
Price per Sq Ft

Market Performance

Home Appreciation5.8% YoY (Feb 2024–Feb 2025)
Market VelocityHomes go pending in ~19 days[4]
Foreclosure RateModerate, consistent with Philadelphia city averages

Area Information

Area SizeApprox. 3.5 sq mi
CountyPhiladelphia
Primary CityPhiladelphia

Housing Profile

Housing Statistics

Total Housing Units~21,000 (estimated based on census and local data)
Owner Occupied48% (estimated)
Rental Properties52% (estimated)
Vacant Units~10% (estimated)
New ConstructionLow; most housing stock is pre-1970 rowhomes and twins

Housing Types

RowhomesTwinsSmall apartment buildingsSingle-family detached

Demographics

~60,000 (2024 estimate)
Population
34
Median Age
$39,000
Median Income
~91% (unemployment ~9%)
Employment Rate
High school diploma: 75%; Bachelor's or higher: 14%
Education Levels
Predominantly families with children; multi-generational households common
Family Composition

Education Quality

School District Performance

Below state average (GreatSchools rating: 3/10)
District Rating
School DistrictSchool District of Philadelphia
Test ScoresBelow state average in math and reading
Graduation Rates~70% (district average)

Schools in Area

  • Olney Elementary School
  • Feltonville Intermediate
  • Central High School
  • Cardinal Dougherty High School (private, nearby)

Economic Factors

Employment & Business

Job GrowthStable, but below city average
Unemployment Rate~9%
Business EnvironmentPrimarily small businesses, retail, and healthcare
Commercial ActivityActive along major corridors (Broad St, 5th St, Olney Ave)

Major Employers

  • Einstein Medical Center
  • Temple University
  • Retail (Olney Plaza, local shops)
  • Logistics/warehousing

Infrastructure & Quality of Life

Infrastructure

Transportation Access

  • • Broad Street Line (Olney station)
  • • SEPTA bus routes (multiple)
  • • Easy access to Roosevelt Blvd and Route 1

Utilities & Services

  • • PECO (electric/gas)
  • • Philadelphia Water Department
  • • Comcast/Xfinity, Verizon Fios

Quality of Life

Safety & Environment

Above city average; property and violent crime rates higher than Philadelphia median

Urban; air quality moderate, green space limited

Healthcare Access

  • • Einstein Medical Center
  • • Temple Health clinics

Development Trends

Planned Developments

  • Small-scale residential rehabs
  • Retail upgrades along Broad St

Infrastructure Projects

  • • SEPTA station improvements (Olney)
  • • Streetscape enhancements

Investment Outlook

Growth Outlook

Stable to modest growth; affordability attracting new residents

Investment Opportunities

  • • Value-add multifamily
  • • Affordable single-family rentals
  • • Retail storefronts

Marketing Intelligence

Target Demographics

  • First-time buyers
  • Investors seeking cash flow
  • Multigenerational families
  • Renters transitioning to ownership

Competitive Advantages

  • Lower price point vs. city average
  • Strong rental demand
  • Transit-oriented location

Pricing Strategies

Price competitively below city median; offer incentives for quick close

Common Objections & Response Strategies

Objection: Crime rates are high.

Response Strategy:

Highlight active neighborhood watch, police presence, and ongoing community initiatives.

Objection: Schools are underperforming.

Response Strategy:

Point to charter/private options and recent district investments.

Objection: Older housing stock needs repairs.

Response Strategy:

Emphasize value-add potential and recent renovations in select properties.

Professional Recommendations

1

Target investors and first-time buyers with value messaging.

2

Leverage transit access and affordability in marketing.

3

Build relationships with local lenders for renovation loans.

4

Stay informed on local crime and school initiatives to address buyer concerns.

5

Highlight recent renovations and community improvements.

Competitive Analysis

Comparable Markets

  • 19124 (Frankford)
  • 19134 (Kensington)
  • 19111 (Fox Chase)

Market Positioning

Affordable, high-yield, urban neighborhood

Competitive Advantages

  • Lower entry price
  • High rental demand
  • Transit access

Price Comparison

19120 median home value ($162,168) is below Philadelphia city average ($231,560)[2][4]

Investment Metrics

6.5%–7.5% (typical for value-add multifamily)
Cap Rates
6%–7% gross yield
Rental Yields
10–12 (favorable for investors)
Price-to-Rent
Strong for well-managed rentals
Cash Flow
3%–5% annually
Appreciation

Buyer Journey Insights

First-Time Buyers

Attracted by affordability; may need education on renovation and financing options.

Move-Up Buyers

Less common; may seek larger homes in nearby zip codes.

Downsizers

Rare; area less targeted by retirees.

Investors

Active; focus on cash flow and value-add.

Relocators

Attracted by price and transit, but may have concerns about schools and safety.

This zip code analysis was generated using comprehensive market data and AI intelligence.

Market conditions change rapidly - consult with local real estate professionals for the most current information.

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Nearby Areas

19124 (PA)

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$210,000

19134 (PA)

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1 miles away

$250,000

Similar Markets

19124 (PA)

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Similar market (95% price match)

$210,000

19111 (PA)

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Similar market (85% price match)

$230,000