Zip Code 20148

Ashburn, VALoudoun County

Real Estate Market Analysis

Q3 2025 Report
$839,990 (June 2025)
Median Home Value
~45,000 (est. 2025)
Population
$160,000+ (est. 2025)
Median Income
A (Niche, 2025)
School District Rating

Market Statistics

Property Values

$839,990 (June 2025)
Median Home Value
$3,200 (est., 2025)
Median Rent
$290 (June 2025)
Price per Sq Ft

Market Performance

Home Appreciation+2.3% MoM (June 2025)
Market Velocity163 homes for sale in June 2025, up 77.2% MoM; 635 homes sold in past 12 months
Foreclosure Rate4 in pre-foreclosure; 132 involuntary liens on 121 properties

Area Information

Area Sizeapprox. 25 sq mi
CountyLoudoun
Primary CityAshburn

Housing Profile

Housing Statistics

Total Housing Units~12,000
Owner OccupiedHigh (majority, est. 70-75%)
Rental PropertiesModerate (est. 25-30%)
Vacant UnitsLow (market remains competitive)
New ConstructionActive, especially in Brambleton and new subdivisions

Housing Types

Single-family homesTownhomesCondos

Demographics

~45,000 (est. 2025)
Population
~36
Median Age
$160,000+ (est. 2025)
Median Income
Above state average; professional/tech sector dominant
Employment Rate
High (majority bachelor's or higher)
Education Levels
Predominantly families with children; some young professionals
Family Composition

Education Quality

School District Performance

A (Niche, 2025)
District Rating
School DistrictLoudoun County Public Schools
Test ScoresAbove state average
Graduation Rates~95%

Schools in Area

  • Brambleton Middle School
  • Independence High School
  • Madison's Trust Elementary
  • Legacy Elementary

Economic Factors

Employment & Business

Job GrowthStrong, driven by tech and data centers
Unemployment RateLow (below 3%)
Business EnvironmentRobust, tech-focused
Commercial ActivityExpanding retail, office, and data center presence

Major Employers

  • Amazon Web Services
  • Verizon
  • Loudoun County Public Schools
  • Inova Health System

Infrastructure & Quality of Life

Infrastructure

Transportation Access

  • Dulles Greenway
  • Silver Line Metro (Ashburn Station)
  • Route 28

Utilities & Services

  • Dominion Energy
  • Loudoun Water
  • Comcast/Xfinity, Verizon Fios

Quality of Life

Safety & Environment

Low (well below national average)

High (suburban, green spaces)

Healthcare Access

  • Inova Ashburn Healthplex
  • StoneSprings Hospital Center

Development Trends

Planned Developments

  • Brambleton Town Center expansion
  • New residential subdivisions

Infrastructure Projects

  • Road widening near Metro
  • Pedestrian/bike path expansions

Investment Outlook

Growth Outlook

Continued strong growth, especially near Metro and Brambleton

Investment Opportunities

  • New construction homes
  • Luxury rentals
  • Short-term rental potential

Marketing Intelligence

Target Demographics

  • Young families
  • Tech professionals
  • Move-up buyers

Competitive Advantages

  • Top-rated schools
  • Proximity to tech employers
  • Modern infrastructure

Pricing Strategies

Price competitively due to rising inventory; leverage recent appreciation

Common Objections & Response Strategies

Objection: High home prices compared to nearby areas

Response Strategy:

Emphasize superior schools, amenities, and tech job access

Objection: Rising inventory—concern about price drops

Response Strategy:

Point to continued demand, low vacancy, and strong local economy

Objection: Traffic congestion

Response Strategy:

Highlight Metro access and ongoing road improvements

Professional Recommendations

1

Leverage school and amenity marketing in listings

2

Advise sellers on competitive pricing amid rising inventory

3

Highlight Metro and tech job proximity to buyers

4

Promote new construction and builder incentives

5

Stay informed on zoning and development updates

Competitive Analysis

Comparable Markets

  • 20147 (Ashburn)
  • 20165 (Sterling)
  • 20176 (Leesburg)

Market Positioning

Premium suburban market for families and professionals

Competitive Advantages

  • Higher median income and education
  • Newer housing stock
  • Metro access

Price Comparison

20148 median home price is higher than 20165 and 20176, slightly above 20147

Investment Metrics

3.8% - 4.2% (single-family rentals, 2025)
Cap Rates
~4% gross yield
Rental Yields
~22:1 (2025)
Price-to-Rent
Moderate (best for long-term appreciation, not high immediate cash flow)
Cash Flow
2-4% annually (2025-2027, barring macroeconomic shifts)
Appreciation

Buyer Journey Insights

First-Time Buyers

Face affordability challenges; may focus on townhomes/condos

Move-Up Buyers

Active, seeking larger homes/new construction

Downsizers

Limited options; some interest in luxury condos/townhomes

Investors

Targeting new construction and high-demand rentals

Relocators

Drawn by tech jobs, schools, and Metro access

This zip code analysis was generated using comprehensive market data and AI intelligence.

Market conditions change rapidly - consult with local real estate professionals for the most current information.

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