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Zip Code 35215

Birmingham, AL • Jefferson County

Real Estate Market Analysis

Q3 2025 Report
$145,000 (2025)
Median Home Value
~47,000
Population
$46,000
Median Income
C+ (Jefferson), D (Birmingham City)
School District Rating

Market Statistics

Property Values

$145,000 (2025)
Median Home Value
$1,200/month (2025)
Median Rent
$110
Price per Sq Ft

Market Performance

Home Appreciation3.2% year-over-year (2024-2025)
Market VelocityAverage days on market: 32
Foreclosure RateAbove state average, but declining

Area Information

Area Size~20 sq mi
CountyJefferson
Primary CityBirmingham

Housing Profile

Housing Statistics

Total Housing Units~17,500
Owner Occupied57%
Rental Properties43%
Vacant Units~11%
New ConstructionLimited, mostly infill and small-scale developments

Housing Types

Single-family homesTownhomesApartments

Demographics

~47,000
Population
36
Median Age
$46,000
Median Income
92%
Employment Rate
High school diploma or higher: 83%; Bachelor's degree or higher: 17%
Education Levels
Mix of families, singles, and retirees; 28% households with children
Family Composition

Education Quality

School District Performance

C+ (Jefferson), D (Birmingham City)
District Rating
School DistrictJefferson County School District (some overlap with Birmingham City Schools)
Test ScoresMath proficiency: 9% (Birmingham City), 25-30% (Jefferson); Reading proficiency: 27% (Birmingham City), 55-60% (Jefferson) [1][4]
Graduation Rates~80% (Jefferson), ~72% (Birmingham City)

Schools in Area

  • Bryant Park Elementary
  • Huffman Academy
  • Huffman High School
  • Huffman Middle School
  • Martha Gaskins K5
  • Smith Middle School

Economic Factors

Employment & Business

Job Growth1.5% (2024-2025)
Unemployment Rate~6.2% (slightly above metro average)
Business EnvironmentStable, with moderate small business activity
Commercial ActivityRetail corridors along Center Point Parkway, moderate office/industrial presence

Major Employers

  • UAB Health System
  • Jefferson County Schools
  • Retail (Walmart, Publix)
  • Logistics/Distribution

Infrastructure & Quality of Life

Infrastructure

Transportation Access

  • • I-59
  • • US-11
  • • Public bus routes (MAX Transit)

Utilities & Services

  • • Alabama Power
  • • Birmingham Water Works
  • • AT&T, Spectrum (internet/cable)

Quality of Life

Safety & Environment

Property crime above national average, violent crime slightly above state average

Moderate; some air quality concerns, green space available

Healthcare Access

  • • UAB Medical Center (nearby)
  • • Urgent care clinics

Development Trends

Planned Developments

  • Small retail redevelopments
  • Affordable housing initiatives

Infrastructure Projects

  • • Road resurfacing (2025)
  • • Stormwater upgrades

Investment Outlook

Growth Outlook

Stable to modest growth; limited large-scale new construction

Investment Opportunities

  • • Value-add single-family rentals
  • • Small multifamily acquisitions

Marketing Intelligence

Target Demographics

  • First-time buyers
  • Investors
  • Working families
  • Retirees

Competitive Advantages

  • Lower price point than metro average
  • Strong rental demand

Pricing Strategies

Competitive pricing below metro median, incentives for quick close

Common Objections & Response Strategies

Objection: Concerns about school quality

Response Strategy:

Highlight best-performing local schools and proximity to higher-rated districts; discuss after-school and tutoring options

Objection: Crime rates

Response Strategy:

Provide recent crime trend data showing improvement; emphasize neighborhood watch and community policing

Objection: Older housing stock

Response Strategy:

Showcase renovated properties and potential for value-add improvements

Professional Recommendations

1

Focus on affordability and rental potential in marketing

2

Build relationships with local property managers and investors

3

Stay informed on school and crime trends to address buyer concerns

4

Leverage social media and virtual tours to reach remote buyers

5

Monitor infrastructure and development updates for new opportunities

Competitive Analysis

Comparable Markets

  • 35235 (Center Point)
  • 35206 (East Birmingham)
  • 35217 (Tarrant)

Market Positioning

Best value for budget-conscious buyers and investors

Competitive Advantages

  • Lower median price
  • Higher rental yields

Price Comparison

~20% below Birmingham metro median

Investment Metrics

7.5% - 8.5% (single-family rentals)
Cap Rates
~8% gross yield
Rental Yields
10-12
Price-to-Rent
Strong for well-maintained rentals
Cash Flow
2-3% annually
Appreciation

Buyer Journey Insights

First-Time Buyers

Affordability and FHA/VA loan eligibility are key draws; education on down payment assistance recommended

Move-Up Buyers

Limited options for larger/newer homes; may look to nearby zip codes

Downsizers

Some single-level homes and townhomes available; emphasize low maintenance

Investors

Attractive cap rates and rental demand; focus on turnkey or light rehab properties

Relocators

Highlight access to highways, proximity to Birmingham, and community amenities

This zip code analysis was generated using comprehensive market data and AI intelligence.

Market conditions change rapidly - consult with local real estate professionals for the most current information.

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city

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