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Zip Code 35758

Madison, AL • Madison County

Real Estate Market Analysis

Q3 2025 Report
$365,424 (Jan 2025)
Median Home Value
~55,000 (est.)
Population
$105,000 (est.)
Median Income
A+ (top 5% in AL)
School District Rating

Market Statistics

Property Values

$365,424 (Jan 2025)
Median Home Value
$1,800–$2,200 (est.)
Median Rent
$171 (June 2025)
Price per Sq Ft

Market Performance

Home Appreciation-0.1% (Jan 2024–Jan 2025)
Market Velocity41 days median to pending
Foreclosure RateSlightly elevated, tracking state trend of 6.3% monthly increase[1]

Area Information

Area Size~29 sq mi
CountyMadison
Primary CityMadison

Housing Profile

Housing Statistics

Total Housing Units~18,000 (est.)
Owner Occupied~70% (est.)
Rental Properties~30% (est.)
Vacant UnitsLow, <5% (est.)
New ConstructionActive, but moderating as inventory rises

Housing Types

Single-family homesTownhomesCondosApartments

Demographics

~55,000 (est.)
Population
38 (est.)
Median Age
$105,000 (est.)
Median Income
High, low unemployment (<3%)
Employment Rate
High (over 50% bachelor’s or higher)
Education Levels
Predominantly families, professionals, and retirees
Family Composition

Education Quality

School District Performance

A+ (top 5% in AL)
District Rating
School DistrictMadison City Schools
Test ScoresAbove state and national averages
Graduation Rates~97%

Schools in Area

  • Bob Jones High School
  • James Clemens High School
  • Discovery Middle School
  • Heritage Elementary
  • Rainbow Elementary

Economic Factors

Employment & Business

Job GrowthStrong, tech and defense-driven
Unemployment Rate~2.5% (est.)
Business EnvironmentRobust, pro-growth, tech and R&D focus
Commercial ActivityExpanding retail, office, and light industrial

Major Employers

  • Redstone Arsenal
  • NASA Marshall Space Flight Center
  • Boeing
  • Dynetics
  • Madison City Schools

Infrastructure & Quality of Life

Infrastructure

Transportation Access

  • • I-565
  • • US-72
  • • Huntsville International Airport (10 min)

Utilities & Services

  • • Huntsville Utilities (power/water)
  • • Fiber internet (Google Fiber, AT&T)
  • • Natural gas

Quality of Life

Safety & Environment

Low, among safest in Alabama

High, clean air, green spaces

Healthcare Access

  • • Madison Hospital
  • • Huntsville Hospital (nearby)

Development Trends

Planned Developments

  • Mixed-use at Town Madison
  • New subdivisions (e.g., Clift Farm)

Infrastructure Projects

  • • Road widening (Hughes Rd, Sullivan St)
  • • Greenway extensions

Investment Outlook

Growth Outlook

Moderate, steady population and job growth expected

Investment Opportunities

  • • Single-family rentals
  • • Short-term rentals (proximity to Arsenal)
  • • New construction

Marketing Intelligence

Target Demographics

  • Tech professionals
  • Military families
  • Relocating executives
  • Retirees

Competitive Advantages

  • Top schools
  • Low crime
  • Strong job market

Pricing Strategies

Price near recent comps, expect moderate negotiation

Common Objections & Response Strategies

Objection: Home prices seem high compared to other Alabama cities.

Response Strategy:

Emphasize top-ranked schools, low crime, and strong job market as value drivers.

Objection: Inventory is rising—should I wait to buy?

Response Strategy:

Point to expected rate drops and steady demand, which may spur competition soon.

Objection: Concern about traffic and commute.

Response Strategy:

Highlight ongoing road improvements and short commutes to major employers.

Professional Recommendations

1

Stay updated on inventory and price trends weekly.

2

Network with relocation specialists and major employers.

3

Market school quality and safety in all listings.

4

Advise buyers on timing with potential rate changes.

5

Target rental investors with data on yields and tenant demand.

6

Highlight new construction and builder incentives.

Competitive Analysis

Comparable Markets

  • Huntsville 35806
  • Athens 35613
  • Harvest 35749

Market Positioning

Premium suburban market for families and professionals

Competitive Advantages

  • Best schools in region
  • Proximity to major employers
  • Modern infrastructure

Price Comparison

35758 median home value ~$365K vs. Huntsville 35806 ~$330K, Athens ~$320K

Investment Metrics

~5.5% (single-family rental, est.)
Cap Rates
~6% gross (est.)
Rental Yields
~16–18 (est.)
Price-to-Rent
Positive for well-priced rentals, especially near Arsenal
Cash Flow
Flat to +2% in 2025, stronger long-term
Appreciation

Buyer Journey Insights

First-Time Buyers

Benefit from rising inventory, but may face affordability challenges; highlight down payment assistance.

Move-Up Buyers

Many options in new construction and larger homes; emphasize value of trading up in a flat market.

Downsizers

Townhomes and condos available; promote low-maintenance living and amenities.

Investors

Strong rental demand, especially for military/tech tenants; focus on cash flow and appreciation.

Relocators

Emphasize schools, safety, and community amenities; provide virtual tours and relocation support.

This zip code analysis was generated using comprehensive market data and AI intelligence.

Market conditions change rapidly - consult with local real estate professionals for the most current information.

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