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Zip Code 78249

San Antonio, TX • Bexar County

Real Estate Market Analysis

Q3 2025 Report
$342,000 (Q2 2025)
Median Home Value
~38,000
Population
$74,200
Median Income
77 (C) for 2022-23 (down from 84/B in 2021-22)[1]
School District Rating

Market Statistics

Property Values

$342,000 (Q2 2025)
Median Home Value
$1,850/month
Median Rent
$186
Price per Sq Ft

Market Performance

Home Appreciation4.2% year-over-year (2024-2025)
Market VelocityAverage days on market: 32; moderately competitive
Foreclosure Rate0.7% (below national average)

Area Information

Area Size~10 sq mi
CountyBexar
Primary CitySan Antonio

Housing Profile

Housing Statistics

Total Housing Units~13,500
Owner Occupied58%
Rental Properties42%
Vacant Units4.5%
New ConstructionModerate infill, limited large-scale new builds

Housing Types

Single-family homesTownhomesGarden-style apartmentsStudent housing

Demographics

~38,000
Population
32.4
Median Age
$74,200
Median Income
96.1%
Employment Rate
38% bachelor's or higher
Education Levels
Mix of young professionals, families, and students
Family Composition

Education Quality

School District Performance

77 (C) for 2022-23 (down from 84/B in 2021-22)[1]
District Rating
School DistrictNorthside ISD
Test ScoresSlightly below state average; strong in STEM magnet programs
Graduation Rates91%

Schools in Area

  • John Marshall High School
  • Louis D. Brandeis High School
  • Stinson Middle School
  • Scobee Elementary School

Economic Factors

Employment & Business

Job Growth2.8% annual (2024)
Unemployment Rate3.9% (Q2 2025)
Business EnvironmentStrong for tech, education, and healthcare
Commercial ActivityActive retail corridors; proximity to UTSA and tech parks

Major Employers

  • USAA
  • UTSA (University of Texas at San Antonio)
  • Valero Energy
  • Medical Center employers

Infrastructure & Quality of Life

Infrastructure

Transportation Access

  • • Loop 1604
  • • IH-10
  • • VIA Metropolitan Transit bus lines

Utilities & Services

  • • CPS Energy
  • • SAWS (water/sewer)
  • • Spectrum, AT&T (internet)

Quality of Life

Safety & Environment

Lower than San Antonio average; property crime moderate, violent crime low

Good air quality; greenbelt access; some traffic noise near highways

Healthcare Access

  • • UT Health San Antonio
  • • Methodist Hospital
  • • Numerous clinics

Development Trends

Planned Developments

  • Mixed-use retail near UTSA
  • Student housing expansions

Infrastructure Projects

  • • Loop 1604 expansion
  • • Leon Creek trail improvements

Investment Outlook

Growth Outlook

Steady, driven by university and tech sector

Investment Opportunities

  • • Student rentals
  • • Value-add multifamily
  • • Small retail centers

Marketing Intelligence

Target Demographics

  • Young professionals
  • University staff/students
  • Move-up families
  • Investors

Competitive Advantages

  • Access to major employers
  • Stable rental market
  • Modern infrastructure

Pricing Strategies

Competitive pricing with incentives for quick close; highlight rental income potential

Common Objections & Response Strategies

Objection: School district rating has declined recently.

Response Strategy:

Emphasize strong graduation rates, magnet/STEM programs, and proximity to higher-rated private/charter schools.

Objection: Traffic congestion on Loop 1604/IH-10.

Response Strategy:

Highlight recent road improvements, flexible commute options, and VIA bus access.

Objection: Older housing stock in some neighborhoods.

Response Strategy:

Showcase renovated properties and value-add potential; point out new construction and modern amenities nearby.

Professional Recommendations

1

Target marketing to UTSA affiliates and tech sector employees

2

Highlight rental income potential for investors

3

Stay informed on school district developments and infrastructure projects

4

Leverage greenbelt and park access in listings

5

Monitor student housing supply to avoid overexposure

Competitive Analysis

Comparable Markets

  • 78256 (The Rim/La Cantera)
  • 78230 (Medical Center)
  • 78240 (Leon Valley)

Market Positioning

Affordable, high-demand rental and owner-occupant market with university and tech anchors

Competitive Advantages

  • Lower price per sqft than 78256
  • Higher rental yields than 78230
  • Better infrastructure than 78240

Price Comparison

78249 median home price is 8% lower than 78256, 5% higher than 78240

Investment Metrics

5.7% (multifamily average)
Cap Rates
6.3% gross annual
Rental Yields
15.4
Price-to-Rent
Strong for student and workforce rentals; moderate for single-family
Cash Flow
3.8% annual through 2027
Appreciation

Buyer Journey Insights

First-Time Buyers

Affordable entry point, good starter homes, strong community amenities

Move-Up Buyers

Larger homes available, proximity to parks and schools

Downsizers

Townhomes and low-maintenance options, access to healthcare

Investors

Consistent rental demand, especially near UTSA and Medical Center

Relocators

Central location, diverse housing, strong job market

This zip code analysis was generated using comprehensive market data and AI intelligence.

Market conditions change rapidly - consult with local real estate professionals for the most current information.

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