Oklahoma City

OklahomaOklahoma City Metro

Real Estate Market Analysis

Q3 2025 Report
$242,340 (Zillow, May 2025); $257,593 (Rocket, June 2025)
Median Home Price
~700,000 (metro ~1.4 million)
Population
~$60,000 (metro estimate, 2024-2025)
Median Income
Oklahoma City Public Schools: C+ to B- (Niche, 2025); suburban districts (Edmond, Deer Creek) rated A- to A
School District Rating

Market Overview

Property Values

$242,340 (Zillow, May 2025); $257,593 (Rocket, June 2025)
Median Home Price
$154 (Rocket, June 2025)
Price per Sq Ft
+1.2% (Zillow, May 2025); +2.1% (Rocket, June 2025)
YoY Change

Market Performance

Days on Market19 median days to pending (Zillow, May 2025)
Market TypeBalanced, slightly favoring sellers
Months of SupplyApprox. 2-3 months (inferred from inventory and sales volume)

Sales Activity

Sales Volume4,632 homes for sale (Rocket, June 2025); 2,236 new listings (Zillow, May 2025)
Metro AreaOklahoma City Metro
Population~700,000 (metro ~1.4 million)

Economic Indicators

Employment & Growth

Unemployment Rate3.2% (2025 forecast)
Job Growth Rate3.0% (2025 forecast)
Median Household Income~$60,000 (metro estimate, 2024-2025)

Major Employers

  • Tinker Air Force Base
  • INTEGRIS Health
  • OU Health
  • Devon Energy
  • Chesapeake Energy
  • Paycom
  • Love's Travel Stops

Demographics

~700,000 (metro ~1.4 million)
Population
34.5 years (metro estimate)
Median Age
Steady increase, driven by in-migration and natural growth (2025 forecast)
Population Growth
~30% bachelor's degree or higher (metro)
Education Level

Family Composition

Mix of families, singles, and retirees; strong presence of young professionals and military families

Key Industries

Energy (oil & gas)Aerospace & DefenseHealthcareManufacturingTechnology

Education

School District

Oklahoma City Public Schools: C+ to B- (Niche, 2025); suburban districts (Edmond, Deer Creek) rated A- to A
District Rating

Top Schools

  • Classen School of Advanced Studies
  • Deer Creek High School
  • Edmond North High School

Higher Education

  • University of Oklahoma Health Sciences Center
  • Oklahoma City University
  • Oklahoma State University - OKC

Infrastructure & Development

Major Projects

  • MAPS 4 (multi-billion dollar civic improvement initiative)
  • Scissortail Park expansion
  • Downtown convention center upgrades

Transportation

  • OKC Streetcar expansion
  • I-35/I-40 interchange improvements

Planned Developments

  • Mixed-use projects in Midtown and Bricktown
  • New suburban housing communities

Lifestyle & Amenities

Recreation

  • Scissortail Park
  • Lake Hefner
  • Oklahoma River trails

Dining & Entertainment

  • Bricktown Entertainment District
  • Midtown restaurants
  • Plaza District arts & dining

Cultural Attractions

  • Oklahoma City Museum of Art
  • National Cowboy & Western Heritage Museum
  • Civic Center Music Hall

Investment Analysis

Investment Opportunities

  • Strong rental demand due to population growth and affordability
  • Steady appreciation in core neighborhoods
  • Emerging suburban markets with new construction

Growth Outlook

Moderate, stable growth with pockets of higher appreciation in revitalizing neighborhoods

Market Risks

  • Rising interest rates may dampen demand
  • Potential oversupply in certain suburban areas
  • Economic dependence on energy sector

Rental Market

Healthy; low vacancy rates, strong demand from young professionals and military

Marketing Intelligence

Target Demographics

  • First-time buyers
  • Young families
  • Military relocators
  • Investors seeking rental properties

Marketing Channels

  • Zillow/Realtor.com
  • Facebook/Instagram ads
  • Local real estate events

Pricing Strategies

List slightly below median to attract multiple offers; adjust based on neighborhood comps

Common Objections & Response Strategies

Objection: School district ratings are mixed.

Response Strategy:

Highlight top-rated suburban districts and school choice options.

Objection: Concerns about energy sector volatility.

Response Strategy:

Emphasize economic diversification and growth in healthcare, aerospace, and tech.

Objection: Interest rates are higher than last year.

Response Strategy:

Showcase affordability compared to national averages and discuss rate buydown options.

Professional Recommendations

1

Stay updated on neighborhood-level trends and new developments.

2

Leverage digital marketing and virtual tours to reach remote buyers.

3

Educate clients on school district options and local amenities.

4

Monitor inventory closely to advise on timing and pricing.

5

Network with relocation specialists and local employers for referral business.

Competitive Analysis

Comparable Markets

  • Tulsa, OK
  • Kansas City, MO
  • San Antonio, TX

Market Positioning

Affordable, stable, and attractive for both owner-occupants and investors

Competitive Advantages

  • Lower median home prices
  • Strong job market diversification
  • Central US location with robust logistics

Price Comparison

Oklahoma City is more affordable than most peer metros; median price is ~$15,000 below Tulsa and far below national average

Investment Metrics

6-7% for single-family rentals (2025 estimate)
Cap Rates
~7% gross yield (metro average)
Rental Yields
~13-15 (metro average)
Price-to-Rent
Positive cash flow achievable in most neighborhoods, especially with 20%+ down payment
Cash Flow
1-2% annual appreciation expected in 2025
Appreciation

Buyer Journey Insights

First-Time Buyers

Attracted by affordability and down payment assistance programs; focus on move-in ready homes in safe neighborhoods.

Move-Up Buyers

Looking for larger homes in top school districts; often sell existing property to fund purchase.

Downsizers

Prefer low-maintenance homes or condos near amenities; value proximity to healthcare and recreation.

Investors

Target single-family rentals and small multifamily; focus on cash flow and stable tenant base.

Relocators

Military and corporate relocators seek quick closings and homes near major employers.

This city analysis was generated using comprehensive market data and AI intelligence.

Market conditions change rapidly - consult with local real estate professionals for the most current information.

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