Plaza District

Oklahoma City, OK

Neighborhood Market Analysis

Q3 2025 Report
$240,000–$389,900 (recent listings); median for OKC overall: $257,593 (June 2025)
Median Home Price
75–85 (high for OKC); core commercial area highly walkable.
Walkability Score
Mixed; Classen SAS is highly rated and sought after, others average to above average.
School Rating

Location Overview

Neighborhood Boundaries

Roughly bounded by NW 10th St (south), NW 16th St (north), N Classen Blvd (east), and N Pennsylvania Ave (west); core commercial strip along NW 16th St.

Zip Codes

7310673107

Market Data Summary

Price Range$154,900–$389,900 (recent Plaza District listings)
Price per Sq Ft$154 (OKC median, June 2025); Plaza District typically trends higher due to desirability and historic stock
Inventory LevelsLow to moderate; 45 active listings in Plaza District as of July 2025[2].

Property Characteristics

Home Types & Architecture

Home Types

Single-family homesHistoric bungalowsCottagesTownhomesSome small multifamily

Architectural Styles

CraftsmanTudor RevivalColonial RevivalContemporary infill

Property Details

Typical Lot SizesSmall to medium (0.1–0.25 acres), urban grid
Home Age Range1910s–1940s (historic core); new infill from 2010s–2020s
Construction QualityMix of well-preserved historic homes and modern renovations; ongoing restoration projects.

Community Profile

Demographics & Lifestyle

Demographics

Diverse mix of young professionals, creatives, families, and long-time residents; median age lower than city average; LGBTQ+ friendly.

Community Vibe

Trendy, artsy, walkable, inclusive; strong neighborhood association and active local events.

Typical Residents

  • Young professionals
  • Artists/creatives
  • Small families
  • Investors
  • Empty nesters

Family Friendly

Moderately family-friendly; parks and schools nearby, but smaller lot sizes and urban vibe.

Amenities & Lifestyle

Parks & Recreation

  • McKinley Park
  • Perle Mesta Park (nearby)
  • Plaza Walls (outdoor mural alley)

Dining Options

  • The Press
  • Goro Ramen
  • Aurora Breakfast
  • Roxy's Ice Cream

Shopping Centers

  • Boutique shops along NW 16th St; Midtown and Uptown 23rd nearby

Local Businesses

  • The Mule (gastropub)
  • Empire Slice House (pizza)
  • Bad Granny's Bazaar (vintage)
  • DNA Galleries (art)

Education & Schools

Mixed; Classen SAS is highly rated and sought after, others average to above average.
Overall School Rating

Elementary Schools

  • Eugene Field Elementary
  • Wilson Elementary

Middle Schools

  • Classen SAS Middle School

High Schools

  • Classen SAS High School at Northeast
  • Northwest Classen High School

Private Schools

  • St. John’s Episcopal School
  • Westminster School (short drive)

Transportation & Accessibility

Transit & Roads

Public Transit

  • EMBARK bus lines (routes along NW 16th, Classen, and Penn)

Major Roads

  • NW 16th St
  • N Classen Blvd
  • N Pennsylvania Ave

Commute & Walkability

Commute Times5–10 minutes to downtown OKC; 15–20 minutes to major employment centers.
WalkabilityHigh in core district; moderate in residential streets.
ParkingLimited street parking in commercial core; better in residential areas.

Marketing Intelligence

Target Buyer Types

  • Young professionals
  • Creative class
  • Urban families
  • Investors (long- and short-term rental)

Key Selling Points

  • Walkable arts and dining district
  • Historic architecture with modern amenities
  • Strong community vibe
  • Proximity to downtown

Pricing Considerations

Premium pricing justified for renovated homes and walkable locations; price competitively for homes needing updates.

Common Objections & Response Strategies

Objection: Older homes may need repairs or updates.

Response Strategy:

Provide inspection reports and highlight recent renovations; connect buyers with trusted contractors.

Objection: Limited parking, especially near NW 16th St.

Response Strategy:

Emphasize walkability, bikeability, and proximity to public transit; suggest residential parking permits.

Objection: Noise from nightlife and events.

Response Strategy:

Point out quieter residential blocks and quality of windows/insulation; share event schedules.

Investment Insights

Investment Potential

Appreciation Potential

Strong; historic value, ongoing revitalization, and demand for walkable urban living drive above-average appreciation[3].

Rental Demand

High; popular with young professionals, students, and short-term rental market.

Buyer Competition

Moderate to high; multiple offers common on well-priced, renovated homes.

Best For

  • Investors seeking appreciation
  • Buyers wanting walkability and culture
  • First-time buyers
  • Short-term rental operators

Potential Concerns

  • Aging infrastructure in historic homes
  • Limited parking
  • Noise from nightlife/events

Professional Recommendations

1

Leverage local business partnerships for cross-promotion and open houses.

2

Educate buyers on historic homeownership and available tax credits for renovations.

3

Stage homes to highlight flexible living and work-from-home spaces.

4

Monitor city development plans for new opportunities and risks.

5

Network with local artists and business owners to enhance community connections.

Competitive Analysis

Comparable Markets

  • Midtown
  • Uptown 23rd
  • Mesta Park

Market Positioning

Trendy, walkable, arts-focused urban neighborhood with historic charm.

Competitive Advantages

  • Higher walkability and arts scene than most OKC neighborhoods
  • Unique historic housing stock
  • Vibrant local business ecosystem

Price Comparison

Plaza District homes command a premium over most OKC neighborhoods except for Midtown and Mesta Park.

Investment Metrics

5–7% for long-term rentals (2025 est.)
Cap Rates
6–8% gross annual yield (higher for short-term rentals)
Rental Yields
15–18 (indicative of balanced buy/hold potential)
Price-to-Rent
Positive for well-priced, updated properties; strong short-term rental returns.
Cash Flow
3–5% annual appreciation projected, outpacing city average[3].
Appreciation

Buyer Journey Insights

First-Time Buyers

Appealing due to affordability relative to national urban districts, but may require education on historic homeownership.

Move-Up Buyers

Attracted by larger renovated homes and walkable lifestyle.

Downsizers

Smaller lot sizes and low-maintenance homes are attractive, but stairs and older layouts may be a concern.

Investors

High demand for both long-term and short-term rentals; strong appreciation potential.

Relocators

Drawn by urban amenities, arts culture, and proximity to downtown.

This neighborhood analysis was generated using hyperlocal data and AI intelligence.

Neighborhood conditions change - consult with local real estate professionals for the most current information.

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