Tampa

FLTampa-St. Petersburg-Clearwater

Real Estate Market Analysis

Q3 2025 Report
$430,300 (June 2025)
Median Home Price
~400,000 (city); ~3.2 million (metro area)
Population
~$65,000 (metro area, 2024 estimate)
Median Income
Hillsborough County Public Schools: B+ (Niche 2025)
School District Rating

Market Overview

Property Values

$430,300 (June 2025)
Median Home Price
Not specified (estimate: $250–$300)
Price per Sq Ft
+2.5% (June 2024–June 2025); -4.1% (2024–2025, broader correction)
YoY Change

Market Performance

Days on Market52 days (Oct 2024; up from 23 days prior year)
Market TypeTransitioning from seller's to balanced/buyer's market
Months of SupplyHighest inventory in a decade; 4,819 homes for sale in June 2025

Sales Activity

Sales Volume391 homes sold (Oct 2024; -11.3% YoY)
Metro AreaTampa-St. Petersburg-Clearwater
Population~400,000 (city); ~3.2 million (metro area)

Economic Indicators

Employment & Growth

Unemployment Rate~3.2% (2025 estimate)
Job Growth Rate2.3x national five-year forecast; nearly double national pace over last decade
Median Household Income~$65,000 (metro area, 2024 estimate)

Major Employers

  • BayCare Health System
  • Tampa General Hospital
  • Publix Super Markets
  • Raymond James Financial
  • Jabil
  • USAA
  • Citi
  • Tech Data

Demographics

~400,000 (city); ~3.2 million (metro area)
Population
36.5 years
Median Age
Consistent growth; among top 5 US metros for net migration (2024–2025)
Population Growth
~32% bachelor's degree or higher
Education Level

Family Composition

Mix of young professionals, families, and retirees

Key Industries

HealthcareTechnologyFinancial servicesInsuranceTourismLogistics

Education

School District

Hillsborough County Public Schools: B+ (Niche 2025)
District Rating

Top Schools

  • Plant High School
  • Williams Middle Magnet
  • Tampa Preparatory School

Higher Education

  • University of South Florida
  • University of Tampa
  • Hillsborough Community College

Infrastructure & Development

Major Projects

  • Tampa International Airport expansion
  • Water Street Tampa mixed-use development
  • Midtown Tampa urban center

Transportation

  • Tampa Streetcar extension
  • Bus Rapid Transit (BRT) projects
  • Howard Frankland Bridge expansion

Planned Developments

  • New multifamily and mixed-use projects in downtown and Westshore
  • Affordable housing initiatives

Lifestyle & Amenities

Recreation

  • Beaches (Clearwater, St. Pete)
  • Bayshore Boulevard
  • Golf courses
  • Parks and trails

Dining & Entertainment

  • Ybor City nightlife
  • Downtown Tampa restaurants
  • Amalie Arena (sports/concerts)

Cultural Attractions

  • Tampa Museum of Art
  • Straz Center for the Performing Arts
  • Busch Gardens

Investment Analysis

Investment Opportunities

  • Rising rental demand from population growth
  • Discounted properties due to correction
  • Short-term rental potential (tourism)

Growth Outlook

Moderate; stabilization after correction, with long-term upside from migration and job growth

Market Risks

  • Further price declines in 2025–2026
  • High inventory and longer DOM
  • Potential oversupply in some submarkets

Rental Market

Strong demand; rents stable to slightly rising, especially for multifamily

Marketing Intelligence

Target Demographics

  • Millennials relocating from Northeast/Midwest
  • Remote workers
  • Retirees seeking tax advantages
  • Local move-up buyers

Marketing Channels

  • Zillow/Realtor.com
  • Social media (Facebook, Instagram)
  • Email campaigns
  • Local relocation networks

Pricing Strategies

Price slightly below recent comps to attract attention and drive offers in a high-inventory market

Common Objections & Response Strategies

Objection: Worried about further price declines

Response Strategy:

Emphasize long-term fundamentals, population/job growth, and current discounts

Objection: Affordability concerns with mortgage rates

Response Strategy:

Highlight projected rate declines and negotiate seller concessions

Objection: Homes sitting longer on market

Response Strategy:

Show increased inventory gives buyers more choice and leverage

Professional Recommendations

1

Advise sellers to price competitively and invest in staging

2

Educate buyers on market correction and long-term fundamentals

3

Target out-of-state buyers and investors with tailored marketing

4

Monitor submarket trends for best opportunities

5

Leverage digital marketing and virtual showings to reach remote clients

Competitive Analysis

Comparable Markets

  • Orlando
  • Jacksonville
  • Charlotte
  • Atlanta

Market Positioning

Top 5 US metro for real estate investment and migration

Competitive Advantages

  • Lower cost of living than Miami
  • Strong job growth and migration
  • No state income tax

Price Comparison

Tampa median price ($430K) below Miami ($600K+), above Jacksonville ($350K)

Investment Metrics

5.0–6.5% (multifamily, 2025)
Cap Rates
~6% gross yield metro average
Rental Yields
~18–20 (metro average)
Price-to-Rent
Positive cash flow possible in select submarkets, especially with discounted purchases
Cash Flow
Flat to +2% in 2025; higher long-term with continued migration
Appreciation

Buyer Journey Insights

First-Time Buyers

More options and less competition; focus on FHA/VA and down payment assistance programs

Move-Up Buyers

Can leverage equity from prior appreciation; more inventory to choose from

Downsizers

Opportunity to sell at still-high prices and buy with less competition

Investors

Discounted entry points, strong rental demand, but need to underwrite conservatively

Relocators

Attractive lifestyle, job market, and tax climate; need local guidance on neighborhoods

This city analysis was generated using comprehensive market data and AI intelligence.

Market conditions change rapidly - consult with local real estate professionals for the most current information.

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