Benson

Omaha, NE

Neighborhood Market Analysis

Q3 2025 Report
$220,000 (June 2025)
Median Home Price
67 (Somewhat Walkable)
Walkability Score
Average to below average (Omaha Public Schools district); some schools rated 5-6/10 on GreatSchools.
School Rating

Location Overview

Neighborhood Boundaries

Roughly bounded by Northwest Radial Highway to the south, 72nd Street to the west, Maple Street to the north, and 52nd Street to the east.

Zip Codes

6810468111

Market Data Summary

Price Range$180,000–$270,000 for most single-family homes
Price per Sq Ft$148 (June 2025)
Inventory LevelsModerate; 17 homes sold or pending in Feb 2025, with average days on market rising to 33 in Feb 2025 from 20 in Jan 2025.[1][3][4]

Property Characteristics

Home Types & Architecture

Home Types

Single-family homesDuplexesSmall apartment buildings

Architectural Styles

CraftsmanBungalowAmerican FoursquareMid-century

Property Details

Typical Lot Sizes0.1–0.2 acres (urban lots)
Home Age Range1910s–1950s, with some newer infill
Construction QualityGenerally solid, with many homes featuring original woodwork and updates; some properties may require modernization.

Community Profile

Demographics & Lifestyle

Demographics

Diverse, with a mix of young professionals, artists, families, and long-term residents.

Community Vibe

Eclectic, artsy, and historic; strong sense of local pride and community engagement.

Typical Residents

  • First-time buyers
  • Young professionals
  • Artists/creatives
  • Families
  • Long-term residents

Family Friendly

Moderately family-friendly; parks and schools nearby, but nightlife and music scene also prominent.

Amenities & Lifestyle

Parks & Recreation

  • Benson Park
  • Gallagher Park
  • Maple Street bike lanes

Dining Options

  • Virtuoso Pizzeria
  • Benson Brewery
  • Au Courant Regional Kitchen
  • Yoshitomo

Shopping Centers

  • Maple Street corridor (boutiques, vintage shops)

Local Businesses

  • Benson Brewery
  • Beercade
  • The Waiting Room Lounge
  • Virtuoso Pizzeria

Education & Schools

Average to below average (Omaha Public Schools district); some schools rated 5-6/10 on GreatSchools.
Overall School Rating

Elementary Schools

  • Benson West Elementary
  • Hartman Elementary

Middle Schools

  • Monroe Middle School

High Schools

  • Benson High School

Private Schools

  • St. Bernard Catholic School

Transportation & Accessibility

Transit & Roads

Public Transit

  • Metro Transit bus lines (routes along Maple St and NW Radial Hwy)

Major Roads

  • Maple Street
  • Northwest Radial Highway
  • 72nd Street

Commute & Walkability

Commute Times10–20 minutes to downtown Omaha by car; 25–40 minutes by bus.
WalkabilityGood for errands and nightlife; less so for daily groceries.
ParkingStreet parking is generally available, but can be limited during events or weekends.

Marketing Intelligence

Target Buyer Types

  • First-time buyers
  • Young professionals
  • Investors
  • Artists/creatives

Key Selling Points

  • Eclectic, walkable neighborhood
  • Thriving local business and arts scene
  • Affordable compared to central Omaha

Pricing Considerations

Price competitively, especially if home needs updates; updated homes can command premium.

Common Objections & Response Strategies

Objection: Older homes may need repairs or updates.

Response Strategy:

Provide inspection reports and highlight recent upgrades; connect buyers with local contractors.

Objection: School ratings are average or below average.

Response Strategy:

Emphasize community programs, proximity to parks, and after-school options.

Objection: Noise from nightlife and traffic.

Response Strategy:

Show homes during quieter times; highlight soundproofing or location on quieter streets.

Investment Insights

Investment Potential

Appreciation Potential

Steady, with 3–4% annual appreciation expected as neighborhood revitalization continues.[4]

Rental Demand

Strong, especially for updated homes and apartments near nightlife and transit.

Buyer Competition

Moderate; most homes selling below asking, but well-updated homes can attract multiple offers.

Best For

  • First-time buyers
  • Investors seeking rental income
  • Buyers seeking walkable, urban lifestyle

Potential Concerns

  • Older homes may need updates
  • School ratings may deter some families
  • Noise from nightlife

Professional Recommendations

1

Network with local business owners and community groups to build trust.

2

Stage homes to highlight both historic charm and modern updates.

3

Educate buyers on the unique lifestyle and investment potential of Benson.

4

Price homes realistically based on recent sales and condition.

5

Address concerns about noise and schools proactively in marketing materials.

Competitive Analysis

Comparable Markets

  • Dundee
  • Midtown Omaha
  • Benson Gardens

Market Positioning

Best value for buyers seeking urban lifestyle and historic charm at a moderate price.

Competitive Advantages

  • Lower price point than Dundee or Midtown
  • Stronger arts/nightlife scene than Benson Gardens

Price Comparison

Benson median price ($220k) is lower than Dundee ($300k+) and Midtown ($250k+), but higher than some adjacent areas.

Investment Metrics

5–6% for updated single-family rentals
Cap Rates
6–7% gross yields typical for well-located properties
Rental Yields
~14–16
Price-to-Rent
Positive cash flow possible with 20% down on updated homes
Cash Flow
3–4% annually barring major economic shifts
Appreciation

Buyer Journey Insights

First-Time Buyers

Accessible price point, walkable amenities, and vibrant culture appeal; may need education on older home maintenance.

Move-Up Buyers

May be limited by smaller lot/home sizes; best for those prioritizing location over space.

Downsizers

Attractive for those seeking urban lifestyle and low maintenance, but may need to adjust to smaller spaces.

Investors

Strong rental demand and value-add opportunities; focus on updated or easily renovated homes.

Relocators

Appealing for those seeking Omaha’s arts/culture scene and urban living.

This neighborhood analysis was generated using hyperlocal data and AI intelligence.

Neighborhood conditions change - consult with local real estate professionals for the most current information.

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