Scottsdale

AZPhoenix-Mesa-Scottsdale MSA

Real Estate Market Analysis

Q3 2025 Report
$1,212,500 (June 2025, single family)
Median Home Price
~243,000 (2024 estimate)
Population
$104,000 (2024 estimate)
Median Income
A- (Scottsdale Unified School District, Niche 2024)
School District Rating

Market Overview

Property Values

$1,212,500 (June 2025, single family)
Median Home Price
$407 (2024)
Price per Sq Ft
+5.3% (median sold price, June 2024–2025)
YoY Change

Market Performance

Days on Market81 days (June 2025, single family); 39 days (all homes, June 2025)
Market TypeBalanced, slightly favoring sellers in entry-level and luxury segments
Months of SupplyData not specified; inventory slightly decreased by 0.8% YoY (June 2025)

Sales Activity

Sales Volume330 single family homes sold in June 2025 (+1.9% YoY)
Metro AreaPhoenix-Mesa-Scottsdale MSA
Population~243,000 (2024 estimate)

Economic Indicators

Employment & Growth

Unemployment Rate~3.2% (Phoenix metro, 2025 estimate)
Job Growth Rate~2.1% (Phoenix metro, 2025 estimate)
Median Household Income$104,000 (2024 estimate)

Major Employers

  • HonorHealth
  • Scottsdale Unified School District
  • City of Scottsdale
  • Mayo Clinic
  • General Dynamics Mission Systems

Demographics

~243,000 (2024 estimate)
Population
47.2 years
Median Age
~1.1% annually (2023–2025)
Population Growth
56% bachelor's degree or higher
Education Level

Family Composition

32% families with children; 24% single-person households

Key Industries

HealthcareTourism & HospitalityTechnologyFinanceReal Estate

Education

School District

A- (Scottsdale Unified School District, Niche 2024)
District Rating

Top Schools

  • Desert Mountain High School
  • Basis Scottsdale
  • Chaparral High School

Higher Education

  • Scottsdale Community College
  • Arizona State University (nearby)

Infrastructure & Development

Major Projects

  • Scottsdale Civic Center renovation (completed 2024)
  • Old Town Scottsdale mixed-use developments

Transportation

  • Expansion of Loop 101 access points
  • Bike lane and pedestrian improvements in downtown

Planned Developments

  • Luxury condo projects in Old Town
  • New Class A office space near Kierland

Lifestyle & Amenities

Recreation

  • McDowell Sonoran Preserve
  • TPC Scottsdale Golf
  • Camelback Mountain hiking

Dining & Entertainment

  • Old Town Scottsdale nightlife
  • Scottsdale Quarter & Kierland Commons

Cultural Attractions

  • Scottsdale Museum of Contemporary Art
  • Western Spirit: Scottsdale’s Museum of the West

Investment Analysis

Investment Opportunities

  • Strong luxury and entry-level demand
  • Short-term rental potential (tourism-driven)
  • Steady appreciation in desirable neighborhoods

Growth Outlook

Moderate appreciation forecast through 2026; stable rental demand

Market Risks

  • High price points limit affordability
  • Potential for overbuilding in luxury segment
  • Rising insurance and property tax costs

Rental Market

Median rent rising; strong demand for furnished and short-term rentals

Marketing Intelligence

Target Demographics

  • Affluent professionals (35–55)
  • Retirees/empty nesters
  • Second-home buyers
  • Relocators from CA/IL/NY

Marketing Channels

  • Instagram/Facebook ads
  • Luxury real estate portals
  • Local relocation networks

Pricing Strategies

Price slightly below recent comps for faster sales; adjust for unique features

Common Objections & Response Strategies

Objection: Prices are too high for my budget

Response Strategy:

Highlight lower-priced neighborhoods and financing options; discuss long-term appreciation

Objection: Interest rates are higher than last year

Response Strategy:

Show historical rate context; connect with lenders offering rate buydowns

Objection: Homes are staying on the market longer

Response Strategy:

Emphasize market normalization and negotiation opportunities for buyers

Professional Recommendations

1

Educate buyers on market normalization and negotiation opportunities

2

Advise sellers to price competitively and invest in staging

3

Leverage digital marketing and video to reach out-of-state buyers

4

Monitor local policy changes affecting rentals and development

5

Network with relocation specialists and corporate HR for inbound clients

Competitive Analysis

Comparable Markets

  • Paradise Valley, AZ
  • Gilbert, AZ
  • Austin, TX (Westlake)

Market Positioning

Luxury and lifestyle destination with strong investment fundamentals

Competitive Advantages

  • Proximity to Phoenix amenities
  • High quality of life and schools
  • Robust tourism sector

Price Comparison

Higher than Phoenix metro average; competitive with other luxury Sun Belt cities

Investment Metrics

3.8%–4.5% (single family, 2025)
Cap Rates
4.2% (median, 2025)
Rental Yields
~20:1 (2025)
Price-to-Rent
Positive for short-term rentals and select long-term holds; tight margins for luxury purchases
Cash Flow
3%–5% annual appreciation expected through 2026
Appreciation

Buyer Journey Insights

First-Time Buyers

Challenging entry due to high prices; focus on condos/townhomes and creative financing

Move-Up Buyers

Leverage equity gains; seek larger homes or better locations

Downsizers

Target luxury condos and low-maintenance communities

Investors

Focus on short-term rentals and value-add opportunities; watch regulatory changes

Relocators

Attracted by lifestyle, climate, and job market; often seek turnkey properties

This city analysis was generated using comprehensive market data and AI intelligence.

Market conditions change rapidly - consult with local real estate professionals for the most current information.

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